Track full customer journeys from the first ad click and landing page visit to the eventual purchases or Stripe conversions
Send conversions to ad platforms and Google Analytics, attributing 99% of purchases to the correct marketing sources
Able is a next generation customer data platform created by marketers and entrepreneurs who wanted a simple and reliable way to implement first-party customer tracking in their funnels based on landing pages and web applications without having to program custom API integrations with Google and Facebook Conversion APIs, CRMs and payment systems.
Able Customer Data Platform tracks customers and attributes events throughout the entire funnel. It includes API integrations to send attribution details to CRM and send purchases to analytics and ad platforms APIs.
Continuously improve marketing strategy with actionable data produced by Able tracking.
“A valuable insight we've got because of using Able Customer Data Platform is that display ads aren't working for us at all... we've been wasting money for years on paid display ads.
Before Able we'd be excited about every lead or email that came through, but after the last year we've determined that those don't convert at all.
And so we've been focusing on paid search, which does have return on investment.”
Bryan Brinton, Co-Founder, Aluvii Software
Able Customer Data Platform supports all popular CMSs, lead form plugins, CRMs, reporting tools, ad platforms and marketing applications, automatically connecting customer activity between them.
Able also offers developer-friendly REST API and web hooks for integrating custom applications and back-office tools.
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Sign up to start using Able CDP for free right now. No credit card required.