Attribute purchases originated from Typeform registrations to the original marketing sources and send properly attributed conversions to Google Analytics and ad platforms such as Google Ads and Facebook Ads to see exact performance and revenue of each channel and landing page.
Typeform is a versatile form and survey platform that helps marketers collect valuable data and engage their audience.
Able Customer Data Platform tracks sources of purchases made by participants in multiple-stage funnels, who entered the funnel using Typeform Registration Forms.
Able CDP is capable of using its customer tracking data to attribute all subsequent revenue (Purchases) to the source. Able CDP then attributes each Purchase to the original visitor completing the Typeform registration form and sends Purchase events to all standard integrations such as Google Analytics, Facebook Ads Conversions API, Google Ads API, etc. It allows leveraging reporting capabilities of the reporting tools you're already using. Correct first-touch attribution as implemented by Able allows the capture of up to 24 months of LTV data attributed to the original campaign inside Google Analytics.
Able Customer Data Platform builds a 360-degree view of each customer by tracking website visitors before they become customers. Automated lead form tracking offered by Able supports Typeform registration forms. When a visitor completes a form, Able retrieves personal information such as e-mail, phone from the Typeform Responses API, and associates it with website visitor identifiers used by Google Tag, Facebook Pixel and other systems. This allows Able to attribute each paying customer with the original customer source to understand what marketing activity brought each customer and each dollar of revenue.
Able CDP is an advanced server-side tracking solution that combines browser tracking with server-side API integrations, linking Typeform registration form sign-ups and Facebook and Google Ads click IDs with future purchase conversions to build a complete journey of each customer across the website and back-office tools.
Attribute all purchases to the website visitors signing up using Typeform registration forms to understand sources of sales and calculate complete LTV. Attributed conversions are sent to reporting and conversion APIs throughout the entire customer lifecycle.
Skip complex manual set-up of the connection between Typeform and other software in your funnel. Send leads with their sources into marketing automation services such as ActiveCampaign or CRMs like Salesforce. Attribute and send completed purchase conversions to ad platforms.
Sign up for a free trial account
Enable Typeform form tracking and install Able tracking code on the website
Connect back-end sources of purchase conversions, for example Stripe, WooCommerce or a CRM to Able
Set up Able to send conversions to Google Analytics and ad platforms such as Facebook Ads and Google Ads
Able tracks submitted Typeform responses, recording visitor details for each response and then retrieving response details from Typeform API to associate customer's email or phone with the visit.
Continuously improve marketing strategy with actionable data produced by Able tracking.
Understand how your customers buy and how segments perform across campaigns even on low volume experimental conversion data when you"re still perfecting your pipeline.
Stream back-end conversion data to Google Ads and Facebook Ads Conversion APIs to facilitate ad platforms" AI/ML ad delivery optimization and to create super effective lookalike audiences in real time.
Use standard tools such as Facebook Ads, Google Analytics and your preferred BI and dashboard software to see exact performance and revenue of each channel and landing page even when sales happen weeks after the initial ad click.
Software companies, e-commerce stores and various types of digital businesses around the world are using Able CDP to fundamentally improve their marketing strategy.
“A valuable insight we've got because of using Able Customer Data Platform is that display ads aren't working for us at all... we've been wasting money for years on paid display ads. Before Able we'd be excited about every lead or email that came through, but after the last year we've determined that those don't convert at all. And so we've been focusing on paid search, which does have return on investment.”
