Looking for a better alternative to Marpipe?
Compare Marpipe with Able CDP for SaaS paid ads attribution
Here are some of the key differences to consider when looking for an alternative to Marpipe.
| Marpipe | Able CDP | |
|---|---|---|
| Price | From $199/month (Growth); custom Enterprise from $999/month | $49/month ($145/month with conversions API integrations) for up to 300,000 processed events per month, $5 for each additional 100,000 events above first 500,000 events tracked; no revenue-based cap or fees |
| Sends conversions to ad platforms | ? | Yes, attributed to the original click ids. Supports Meta Ads, Google Ads, TikTok and Pinterest |
| Channels | ? | Web, call tracking (using CallRail and similar third-party products), mobile app tracking (requires custom integration) |
| RoAS reporting | ? | Built-in revenue attribution reporting, reporting via ad platforms' conversions APIs, custom reporting using third-party BI platforms via BigQuery data warehouse |
| Cookieless tracking | ? | Native cookieless tracking of single-page applications and third-party checkouts like Stripe payment links; cookieless attribution of offline conversions based on previously tracked lead sources |
| Data export | ? | Real-time BigQuery events export; manual reports export to CSV |
Note: the information above was consistent with the information published at Marpipe website at a time of the last update of the comparison. It might have changed without further notice.
Software companies, e-commerce stores and various types of digital businesses around the world are using Able CDP to fundamentally improve their marketing strategy.