Choose Able
over Ruler Analytics

Higher value at a better price
What if you could pay less for superior features?

Try Able for Free

⁉️ What makes Able CDP a good Ruler Analytics alternative?

All tracking and attribution tools make similar promises: tracking customers, understanding which ads sell, calculating profitability. What makes Able different is the technology underneath the marketing speak.

Both Able and Ruler Analytics track customer activity. But Able is a customer data platform, which allows it to build a better holistic view of the customer journey instead of simply collecting disparate events.

Both Able and Ruler Analytics help to connect sales with marketing spending. But Able has Facebook Conversions API and Google Ads API integrations that allow it to send data to the ad platforms and leverage powerful automatic audience optimization offered by Facebook Ads and Google Ads, rather than merely reporting ROI for campaigns.

⚡️ You should choose Able if:

🔥 Able advantages:

Map Customer Journey to Each Purchase

Able CDP keeps knowledge about each customer activity, regardless whether it happens online on the website or offline and in a CRM.

It tracks and displays full journeys of each individual customer from the first ad click and landing page visit to CRM and payment systems conversions and gives you insight into these journeys through a visual history of each customer.

This feature makes Able CDP an excellent alternative to Ruler Analytics for marketers and entrepreneurs who aren't satisfied with top-down overall statistics and are interested in understanding how their customers from each segment make decision to buy.

True Back-End Attribution

Let ad platforms' Big Data work for your business. Stream conversion data from the back-end to Google Ads and Facebook Ads Conversion APIs to facilitate ad platforms' bidding optimization and to create super effective lookalike audiences in real time.

Able CDP marketing API integrations are IOS 14+ ready and allow to track conversions of Google Ads clicks without GCLID parameter, as well as Facebook Ads clicks without fbclid.

This functionality isn't available in all-in-one marketing analytics software such as Ruler Analytics, which calculates ROI internally instead of sharing raw conversion data with ad platforms.

Focus On What Matters The Most

Able CDP is designed to be set up once and bring all the data and KPIs optimal for your business into the tools you already use every day: Google Analytics, a CRM system, ad platforms’ reports and so on. Able offers more useful features at a much lower price due to its extensive use of automation and artificial intelligence.

Stop paying for features you don't need, tricky setting up or ongoing consulting on siloed reports.

Fast and Easy Start

No matter whether your sales are low-touch or high-touch, one-off, recurring or subscription, Able Customer Data Platform has tracking, attribution and API integrations solutions optimal for your business to help your long-term growth without delay.

Ruler Analytics does not offer automatic setup or a free trial. To set it up, you need to make an appointment with the sales department, and the wait can be several days.

📚 Learn More

Don't just take our word for it